Category Archives: Flooring

Love your wood floors? learn these simple tips to safeguard their beauty


There is nothing quite like the look and feel of real wood flooring. Not only are your wood floors sturdy enough to withstand the test of time, but their classic elegance never goes out of style.

So how do you keep them looking their best?

Here are a few simple tips to remember:


Keep the Outdoors Out.

A few well-placed welcome mats can go a long way toward protecting your wood floors from carried-in dirt and debris. Ask guests to leave their shoes by the door to further protect your flooring, and remember to wipe muddy paws when your four-legged family members come in from the yard.


Make it a Clean Sweep.

Regular sweeping is the best way to clean your wood floors and clear away dust and dirt that can scratch and cause damage. If you prefer vacuuming, make sure you use the right attachment and avoid vacuums with beater bar heads.


Ditch the Wet Mop.

News flash: wood doesn’t like moisture.

Wet mops and steam cleaners can allow water to seep in, which may warp the boards and cause permanent damage. Opt instead for a product such as the Swiffer® by Procter & Gamble and use only a mild solution to clean your wood floors.


Steer Clear of Harsh Cleaners.

To preserve the luster of your wood floors, avoid harsh detergents and soaps and use only manufacturer-approved hardwood floor cleaners. When you need to wax your wood flooring, apply polish only to those areas that experience the most wear.


Place Rugs in High-traffic Areas.


Hallways, entryways, the living room—any areas that see a lot of foot (and paw) traffic will benefit from area rugs. They will help protect your wood flooring from nicks, scratches, spills, dust and dirt.


Be Smart About Sun Damage.

Your wood floors are a lot like your skin on summer vacation: easily damaged by harsh ultraviolet rays. Window treatments can help protect against UV damage, along with periodically rearranging furniture to avoid over-exposure to the same areas.


Want to Know More about Wood Flooring?

As a leader in the flooring industry, Primera can help answer your questions about which type of wood flooring to choose and how to keep floors looking beautiful for years to come. From classic hardwood to bamboo and cork, we can help you select the best flooring type for your project. Call today or easily schedule an appointment online!

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Everything you need to know about resilient flooring

If you think “resilient” is just our tricky way of saying vinyl, think again. Although vinyl does belong in the resilient family, it has many impressive cousins, including:

  • Linoleum

  • Cork

  • Rubber

  • Poly Resin

Simply put, resilient flooring is neither hard nor soft, has some “give” and usually stands up well to spills, heavy traffic and typical household abuse.

Unfortunately, somewhere along the line, vinyl and linoleum got a bad rap, conjuring up images of grandma’s 70s decor or perhaps just the idea that they were somehow “cheaper looking” than other flooring choices.

So, we’re here to tell you that resilients have come a long way. Not only are they more durable and low-maintenance than ever before, but they are as stylish and eye-catching as stone tile, wood, laminate, etc.

But in case you’re still skeptical, we’ve rounded up some winning examples. Let’s start with good old vinyl (as you’ve never seen it before).

Here we’ve got Stonehenge Mosaic, Castle Stone and Canyon Stone – probably all looks you don’t remember ever seeing gracing grandma’s kitchen.

And linoleum? We’ll let you judge for yourself . . .

Or how about this:

Gorgeous, easy to clean, hard to damage – what’s not to love? Once caveat – linoleum requires just little more care than vinyl and is sensitive to cleaners that are high in pH. But, linoleum comes in a wider variety of colors and patterns than vinyl; it just depends on what’s a better fit for your house.

Let’s check in on cork, shall we?

Works beautifully in the kitchen, or . . .

Even in the bedroom. The first thing people notice when they step on a cork floor is how soft it is, making it the perfect flooring for those who enjoy walking around barefoot. It’s also a natural insulator, not only for heat and cooling, but for noise as well.

Due to its softness, cork can be damaged easily by scratches and dents, but it can also be repaired easily, much like a wood floor, since trouble spots can be sanded down and refinished.

However, cork is one of the pricier choices, is prone to stains and can be slippery when wet, so maybe not the best choice for the powder room.

Now, onto a flooring substance that’s been gaining in popularity: Rubber

Your rubber floor can either look like rubber, or . . .

Really anything you want. Like most resilients, rubber is durable, somewhat soft, easy to clean and, like cork, a great noise insulator.

Last, but not least, we’ll cover poly resin, which looks great in pristine, modern spaces.

Poly Resin, or epoxy, floors are a designer’s dream, since they can be virtually any color; are able to look shiny, matte, cloudy, reflective, opaque, etc.

Although they are susceptible to normal wear and tear, they don’t require special cleaning products and are considered the most hygienic of all floors due to its non-porous surface.

If you have questions about resilient flooring or would like to see some samples, call or stop into Primera anytime!

Posted in Flooring | Tagged |

February design trends: chevron, terrarium planters, picture rails, and more!




Make Cold Rooms Cozy

Distinctive Details


Need to add some warmth to a cold-looking room? A large, wool rug can add some much-needed softness—to your feet and eyes.


Chevron Patterns

Madison Heights Powder Bath

When it comes to tile designs, a chevron pattern can draw the eye up to make even the tiniest rooms seem more spacious.


Add Green Without the Watering Routine

Victorian Home


Terrarium planters let you decorate your home with succulents or air plants that require little to no maintenance.


Picture Rails

Condo Project

Hate hammering nails through your wall every time you want to redecorate? Picture rails let you display your favorite pictures and pieces of art without committing to that hole in the wall—reorganize the frames anytime.


A New Look for Your Old Dining Room Chairs

Distinctive Details


Adding slipcovers to your dining room chairs can create a whole new atmosphere.


Photos provided by Houzz.

Posted in Arizona, California, Colorado, Flooring, Nevada | Tagged |

Hardwood, carpet, tile, and more! how to select the perfect floor


Selecting the right flooring for your house is a pretty big decision. Between durability, price, comfort, resistance to the activities of pets and children, and how it matches with your lifestyle—there’s a lot to think about.

So, here’s a quick guide to most popular types of flooring available to homeowners today and what you should consider.

Hardwood Floors



When it comes to home design, there are few features more stunning than hardwood floors. The warmth of hardwood breathes life into any home, regardless of décor style.

Pros of Hardwood:

Hardwood is durable and lasts. Whether you prefer traditional colors and grains, such as dark mahogany, cherry or walnut, or prefer more non-traditional tones, such as gray—the possibilities of natural colors are endless, especially with the selections from Shaw Floors.

Hardwood can be very easily maintained in the right home—instead of vacuuming for several minutes, just take a dust mop to collect any accumulated dirt.

But keep in mind hardwood flooring needs appropriate insulation underneath the house to prevent heat loss or cold floors during the winter.

Cons of Hardwood:

Hardwood floors may be hard to maintain if you have pets running around. Claws from dogs and cats can leave scratches, and pet stains can permanently damage the wood. Consider covering your hardwood floors with an area rug if you have pets, or have a repair kit handy for when Fido or Fifi dig in their claws.

Hardwood floors also have less sound absorption, so you may get some slight echoes in your house. Hardwood floors can also be more expensive, due to the high-quality workmanship.


50s style in Henley

There are plenty of options when it comes to carpet, including thickness levels, colors, materials and texture. And, generally speaking, carpeting offers more choices than hardwood flooring.

Pros of Carpeting:

Carpeting can match whatever decorating scheme you have in your house. You can find neutral colors, colors that match walls or even carpets that have a particular motif. Mohawk has a ton of selections in this regard.

Carpeting also dampens sound in your room, and keeps your floor warmer in the winter. Feeling the softness of carpeting under your feet makes you feel more relaxed and cozy.

Cons of Carpeting:

Carpeting is a bit higher-maintenance compared to hardwood flooring. You have to vacuum, watch out for pet stains, keep an eye on any spills and look out for high-traffic areas. When you have a lot of people walking around, the carpet may wear down after several years. That means you must replace the carpeting in the room eventually.


livingroom classic

Tile is a high-quality option that is durable and can last a lifetime.

Pros of Tile:

Tile is made of ceramic or other earthy materials. Tiles are baked in an oven at high temperatures, creating a durable finish that lasts for decades. Tile is, perhaps, the most durable flooring you can buy. Tile is generally waterproof, but it can stain if liquids sit one place long enough.

Tile is a popular choice for homeowners, and it can even increase your home’s value. Color and design schemes are endless. Just look at Marazzi’s commitment to quality.

Cons of Tile:

Tile takes some time to install, so you may have to wait a few more days to enjoy your new floor. It may feel cold to the touch on cooler days, so be prepared to wear socks.

Tile may also chip or crack due to dropping something on the floor. Pet claws can leave scratches if the animal digs in claws hard enough.

How Primera Can Help

At Primera, we can help you pick the best type of flooring for your home. We partner with a wide range of quality brands to offer a huge choice of flooring products and to suit all budgets. Our expert designers are available to help you create the perfect look for your home.

Schedule an appointment today and see how Primera can take your home to a new level.

Posted in Flooring | Tagged , , |

Kids and pets and messes—oh my! how to find the perfect family-friendly floors



As any parent knows, floors take a lot of abuse. Whether it’s a toddler building with blocks or a puppy chasing a ball, your kids and pets spend a lot of time playing on the floor. A family home needs to have flooring that looks great, cleans up easily, and can take the wear and tear.

No one wants to spend money on beautiful flooring to find it doesn’t live up to your family’s needs. If you have children or pets, check out these family-friendly flooring options for your home:


Top Flooring Types to Consider

Consumer Reports evaluated several flooring types that held up well to high-traffic areas and found that vinyl, solid wood, and laminate were some of the best materials that stand up to the rigors of family life. Tile and resilient flooring are two additional considerations when it comes to great surfaces for your family.


 Shaw Floors

Shaw Floors keep families in mind with two of their products, which should be in the running for your future floor. The Epic Plus™ hardwood floors are built with Stabilitek, designed lasting durability and sturdy enough to handle high-traffic areas. With three options of wood (maple, oak, or hickory), five texture choices, and four width options, you can personalize this durable flooring to your personal style.

If your kids and pets create liquid messes, Floorte™ is a great option because it’s waterproof and protects the top of the flooring to keep it looking great longer. With over 63 style and color combinations, Floorté™ floors also strong, durable, and flexible—and can fit your home perfectly.


Longust Flooring

Longust Flooring has some beautiful options available in laminate that mimics the look of expensive hardwood flooring, yet can hold up to the daily activities of a busy family.

Longust also offers both tile and hardwood floor options.



Tile can often stand up to messiest, busiest areas, and it’s one of the easiest surfaces to clean for families. Marazzi offers glazed ceramic in some stunning options for your home. Additionally, Marazzi’s porcelain stoneware has an impact-resistant body with low water absorption in a variety of styles, such Color Body Porcelain, Glazed Porcelain, and Through Body Porcelain.



Mohawk Flooring is another wonderful brand to explore for your busy family home, offering tile, hardwood, laminate, luxury vinyl and more with a myriad of colors and designs.

And if you’re looking for carpet for your family’s home, Mohawk offers SmartStrand Forever Clean, the only pet-friendly carpet protection warranty that covers all pets and accidents, carpet included.


How to Choose


While the right option for your family is going to depend on your personal style and your family’s activity level, these options are among the most reliable, and aesthetically appealing. Taking your time to evaluate options can help you find flooring you can be completely satisfied with and the whole family can enjoy.

Schedule an appointment with Primera today to learn more about the beautiful flooring options that will work best for you and your family.

Posted in Arizona, California, Colorado, Flooring | Tagged , , |

Tile in style: pick the perfect tile floors for your bathroom



Tile is one of the most versatile flooring options available—perfect for filling your bathroom with personality and character, and creating the soothing, relaxing space of your dreams. Whether you prefer a traditional look and feel, or want a sleek, modern spot, it all starts with finding the perfect tile for your bathroom.

Natural Stone Tile

Spa in the Sky
Natural stone tile, like granite, marble, or travertine, creates a stunning look for bathroom floors. The one-of-a-kind designs and colors, like the metal slabs made by Bedrosians Tile and Stone, add a relaxing, calming element to spa-like bathrooms. Some homeowners even use river rock to add in an even more nature-based design.

Natural stone tile must be sealed before use, and requires regular upkeep. With ongoing care, though, the tile will remain beautiful and functional for many years to come.


Ceramic Tile Floors

Contemporary Country House in Berkshire

Made from shaped and dried clay, ceramic tile is extremely durable, low maintenance, and stain, odor, and dirt-resistant. Ceramic tile is easily cleaned with warm water, and is an ideal covering for homeowners with residents who have allergies or asthma.

From gorgeous shaped and hand-painted tiles to the wood-look tiles from Arizona Tile, there are a variety of different options for your bathroom.


Porcelain Tile Floors


Image from Daltile Bee Hive Collection

Porcelain is an extremely durable and flexible material used for bathroom floor tile. Before being turned into tile, the clay is more rigorously purified, and produces a stronger material. Porcelain is not slippery when wet, and requires very little maintenance. Some homeowners have found that sealing and glazing their porcelain tile can give the floor a greater longevity.

The Daltile Bee Hive porcelain tile collection creates a unique look for any bathroom. With color options of white, ivory, taupe, shades of grey or black, their tile collection allows you to bring a sophisticated whimsy to your bathroom.


Glass Tile


Image from Shaw Floors Mercury Glass Collection

Glass tile can also bring a whimsical feel, and can provide homeowners with a wider variety of colors and shapes than other tile options. Unfortunately, glass tile can also be very slippery, so it should primarily be used as an accent tile or as a backsplash.

Shaw Floors has some beautiful glass tile options. We especially like the versatility of the Mercury Glass collection, which comes in many shades of blues, grays, and browns.


Tiles Top Styles

There are a variety of different layouts you can choose from for your bathroom. You might use tiles with unique patterns to take advantage of a large space for a simple, attractive straight or diagonal layout. This emphasizes a large space and also presents a stunning, elegant backdrop for other pieces in your bathroom, bringing out the shapes and colors of your furniture. Ideally, tiles used for a straight or diagonal layout will be large, giving space for the true color and pattern of the tile to shine through.

In smaller bathrooms, patterned layouts can be used to create interest, energy, and excitement:

  • Pinwheel layouts involve larger squares offset by smaller square tiles of a different color
  • Octagon and dot mosaics place darker colored diamond-shaped tiles in between lighter octagon-shaped tiles
  • Windmill mosaic layouts surround small square tiles with longer rectangles
  • Running bond, which staggers rectangular tiles, is great for subway tiles or other tiles in different color variations
  • Creative layouts like herringbone, or modular layouts that incorporate tiles of multiple sizes, colors, and patterns, can be stunning in bathrooms of all sizes, helping to bring a sense of artistry to large spaces while enlarging small spaces.

Before you buy your tile, decide on the layout you want, as certain shapes and sizes are more conducive to particular layouts and designs. Working with a provider who can give you a picture of what your options might look like can help you decide on the appropriate scaling and shades for your tile floor.

Primera’s designers and professionals have extensive experience helping everyone from contractors to homeowners find the perfect components of their dream homes. With more than 40 years of experience, in-house fabrication, and a variety of pricing packages, we can take you from beginning to end, working with creative, professionals from the designers to the certified installers for your tile floor. Contact us today to get started on your new bathroom.

Posted in Arizona, California, Colorado, Countertops, Flooring, Nevada | Tagged |

Wingback chairs, terazzo, evergreen, and more!


The Wingback Comeback

Scandinavian Design at designjunction - Fritz Hansen

Photo by designjunctionSearch Scandinavian living room pictures


The wingback armchair is back and soaring as a classic accent piece—reinvented.


Terazzo Marks the Spot!

Park St

Photo by Miris Windows & DoorsDiscover contemporary kitchen design ideas

This speckled, polished material design is taking flooring, walls, and more by storm.


Evergreen Everything

Teddy Edwards Brooklands

Photo by Teddy EdwardsSearch traditional kitchen design ideas


Color trend alert! Dark, evergreen is the newest color craze for all things interior.


Rusted Metals

Rusteel Decorative Rust Effect RST 8001

Photo by Armourcoat Surface FinishesLook for industrial home design design inspiration


Shiny metallics may be fading as a prominent design trend—but aged and rusted metals are making a resurgence.


Textured Tiles

St. James

Photo by Brooke Wagner DesignBrowse beach style home bar ideas

Keep an eye out for new 3D and geometric style designs for reinvented tile backsplashes.

Posted in Arizona, California, Colorado, Flooring, luxury kitchens, Nevada | Tagged |

Geometric wall features, bright bathrooms, and subway tile backsplash


Funky Freedom!

Abbott Addition
Decking your living room with geometric wall features and rugs allows for more creative color use.


Bright Colors, Bold Bathroom!

19 Personalized Bathrooms That Aren
Don’t be afraid to make your bathroom spunky and full of character with vibrant color choices.


Feel at Home in Your Home Office

Pre-tween Girls room
Save space with a built-in desk and shelving for an organized office nook!


Back to Basics

River Road Small House
Wood-centric interiors make for a cozy, nature-inspired space.


Subway Tile Backsplash

11 Real Kitchen Renovations and How Much They Cost
This trending tile style brings metropolitan flair to the kitchen.
Photos provided by Houzz.
Posted in Arizona, California, Colorado, Flooring, Nevada | Tagged |

Design trends: pattern mixing, wide plank flooring, and the new neutral.

The Fun Side of Neutral

Gray continues to be the winning neutral color this year, but don’t forget you can spice it up with pops of color and interesting patterns.


Simplicity is Key

Simplicity is key when it comes to tight spaces. Keeping everything in the same color family helps to create the illusion of more space.


Go Wide

Wide plank hardwood flooring has proven to be a lasting trend because it looks rustic, yet feels modern.


Simply White

Will white be the new neutral for 2016? We’ll see, but Benjamin Moore just announced Simply White as the 2016 color of the year, and it’s popping up everywhere in the interior design world − especially on walls.


Mix It Up

Pattern mixing is taking off this year − don’t be afraid to mix all kinds of patterns together, like geometrics and animal prints with florals, but stick with the same color family to keep things from looking too busy.



Image Resources:

Posted in Flooring |

Design trends: functional storage, seamless kitchens and the neutral palette

Soaking in Style

If you have the room, a free-standing bathtub is a beautiful sculptural piece that adds class and function to any bathroom.


The Invisible Fridge

Today’s kitchens can have a clean, seamless look thanks to the integrated fridge, which blends right into existing cabinetry.

A Bright Neutral Palette

Using this year’s biggest neutral − grey − is easy in rooms that receive plenty of natural lighting. Just a few hints of white and blue allows for a natural-looking combination that works every time.


Storage in Unlikely Places

It’s true that kitchens today are getting bigger, but they’re also getting more functional. Storage space built into every nook and cranny allows for a beautiful, and organized, entertaining space.


Go Frameless

Frameless cabinets with no hardware and clean lines give an ultra modern look that’s still popular.


Image Resources:
Posted in Cabinets, Flooring, luxury kitchens | Tagged , , , , |